George Daniel
Partner | Member of the Pennsylvania Bar
In addition to serving as the firm’s Managing Partner, George also currently serves as CEO of Kevin Garnett’s Big Ticket Sports LLC which operates the iconic Hoop It Up basketball tour.
George has over 30 years experience in sports law including serving as General Counsel and Commissioner of the National Lacrosse League (NLL) a professional sports league averaging approximately 10,000 fans per game. George negotiated and drafted numerous broadcast and sponsorship contracts with companies such as Reebok, Under Armour, New Era, Molson, Coors, ESPN, NBC. Fox Sports and CBS Sports Network. While at the NLL, George also negotiated six collective bargaining agreements with players association including implementation of the league’s first ever Luxury Tax System. He also managed and negotiated a number of groundbreaking digital deals providing distribution of live games on OTT and social media platforms. George has also worked on a number of professional sports team acquisitions.
George has also extensive experience in the entertainment and media space through the firm’s representation of Kevin Garnett including work on the movie Uncut Gems and KG Certified Series.